Our experienced team of UI and UX designers can bring your idea into reality and design your website, app, or software while following all the UI and UX design principles in the industry.
UI and UX design stand for User interface and user experience design, respectively. The user interface is the graphical and visual layout of an application or a website which consists of colors to be used, fonts, buttons images, screen layout, and any other visual element that you can think of. Basically, everything in the digital aesthetics department comes under User Interface. User experience on the other hand is defined by how easy or hard it is to use a website or an app. An interface that allows a user to reach the desired target with the least amount of clicks and needs the least amount of effort to get used to is called good UX.
Why Should YOU Invest In UI and UX Design?
In one line, because successful brands care about their users. If your users like using your platform, they will stick around for a longer period of time which will increase the possibility of conversion. If your website or app is your digital shop, UI and UX design is the interior+exterior design with good self-serve mechanisms in place so that the user requires minimal instructions to do the desired task.
Benefits of UI and UX Design
According to a study conducted by Soussan Djamasbi et al., Improving UI and UX design of a website and app leads to an average 30% increase in sales. Meaning you get more conversions without spending extra to get more traffic.
Not just an increase in sales, it leads to a 50% less bounce rate because traffic is happy and sticks around longer which leads to a 70% increase in the number of products sold, according to the same study.
Following UI and UX principles like Nielsens Heuristics, we ensure that once a potential customer gets into the system he gets a buttery smooth experience in the entire funnel so that he can convert without any cognitive load.
Good UX ensures that there is the least amount of troubleshooting and customer care help required for the user. If done right, Ui and UX design can bring down the cost associated with customer care and call center by 80%. Money saved = Money Made.
Our Pricing
Sales Page
Website Design
App Design
Landing page or sales page or one pager website ui and ux design:
Onboarding interview and documentation
Base idea, vision and goals creation and documentation
Not sure where and how to start your traction tale with us? Or need to consult someone experienced before you dive in with any of our services? We have an inhouse growth engineering consultant to help you strategies your path for free.
Ready with the design and now want a product developed? Our experienced developers would love to code it for you. We make sure that your product is responsive, interactive, fast loading and as per the design you got done.
Traction Tales is a Digital Marketing agency whose parent brand, Rudram Market Development, has 20 yrs experience in experiential marketing, exhibits, and events. Traction tales started with the aim to replicate the success Rudram got into the digital realm.
